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Selling Benefits Is Still The Name Of The Game - eBook

 

Selling Benefits Is Still The Name Of The Game PDF eBook


Selling Benefits Is Still The Name Of The Game - Free eBook



Experts salesmen have always known that it's about selling the benefits, not the product. While it may seem counter intuitive online, the same strategy is still the most important strategy to generate sales for many of the same reasons. Selling benefits appeals to people more than selling features of a product. They directly show what a person will gain by closing the deal. They leave a small opening for imaginative sales pitches, and they clear all objections that are uttered.

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Filename: Selling Benefits Is Still The Name Of The Game.zip 

format: PDF eBook

Size: 705 KB


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